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Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its ...
CCI found evidence of ad agencies colluding on advertiser commissions through WhatsApp chats and industry bodies, triggering ...
WPP is moving creative agency Grey under Ogilvy, shifting its current reporting structure from AKQA group. The move is aimed ...
The Coca-Cola Company has renewed its global creative and media account with WPP, doubling down on its partnership with the agency network across all markets outside North America.
The Competition Commission of India conducted surprise raids in March at the local offices of ad agencies WPP-owned GroupM, ...
Very few of them hit the headlines.” In Q1, WPP lost Coca-Cola’s North American media account, which Read acknowledged had been “difficult.” Group M is also one of the incumbents in Mars’ global ...
That which we call GroupM - or "WPP Media," for that matter - by any other name would yield as much equity, right?
WPP has promoted Marie-Claire Barker to global chief people officer, replacing Lindsay Pattison who stepped down after 16 ...
The agencies that operate under the WPP umbrella are led by various agency-level management teams. Under Sorrell's leadership, WPP gained traction in digital advertising by acquiring digital firms ...
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