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WPP is preparing another major rebranding and will rename its media management arm GroupM, according to multiple reports. The new name will reportedly be WPP Media. WPP officials said the company ...
WPP is to drop the Group M name for its media arm in the coming months amid ongoing changes made by new global chief executive Brian Lesser, Campaign has learned. Campaign understands WPP’s media arm ...
WPP is one of the largest players in advertising, operating in more than 110 countries. We expect the firm to tread water for the time being as its growth trails leading peers. We look for WPP’s ...
Mark Read WPP WPP suffered another challenging quarter as year-on-year revenue declined 5% in Q1 to $4.2m (£3.2m). It was in line with the expectations chief executive Mark Read laid out earlier ...
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