Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its ...

WPP's OpenX, created specifically for The Coca-Cola company in November 2021 will mange the account globally excluding the ...

The Coca-Cola Company has renewed its global creative and media account with WPP, doubling down on its partnership with the agency network across all markets outside North America.

WPP PLC closed 32.62% below its 52-week high of £9.03, which the company achieved on December 9th.

WPP PLC WPP shares dropped 1.61% to £5.99 Wednesday, on what proved to be an all-around positive trading session for the ...

The Coca-Cola Company has renewed its global marketing partnership with WPP Open X, extending a collaboration that began in ...

Publicis Groupe in December took the $US700 million media account for North America from WPP. However, Coca-Cola’s total ...

Historically, WPP has also aggressively acquired larger players in the space such as Ogilvy and Grey. Consolidation has resulted in the Big Five companies (WPP, Omnicom, Interpublic, Publicis ...

WPP has promoted Marie-Claire Barker to global chief people officer, replacing Lindsay Pattison who stepped down after 16 ...

Among the broad assortment of information outlets covering the red carpet at Disney’s recent upfront showcase was a decidedly ...

The Coca-Cola Company has renewed its global marketing partnership with WPP Open X. The renewed agreement reaffirms WPP’s role as Coca-Cola’s primary network agency partner worldwide.

The media brands of WPP are all well-known. Precious little will be achieved by killing them all - except needless ...