Product intelligence platform, Vypr, has secured new funding to accelerate expansion into international markets and adjacent sectors while continuing to invest in its consumer insights technology.

UK – Manchester-headquartered product intelligence business Vypr has raised £5m in new funding, including private equity investment, as it looks to increase its international expansion. Vypr tests and ...

According to product intelligence platform Vypr, a significant 39% of consumers are cutting back on chocolate eggs this year, while 24% plan less than £5 in on Easter gifts. While health concerns have ...