Volvo already has electric cars, but it's chosen not to show them in the new ad, presumably because in AI-generated video they would look as bad as the trucks in the Coca-Cola AI Christmas advert.

Visitors to the annual vehicle showcase on 11 and 12 June will have the opportunity to explore the EX90 (pictured), Volvo’s ...

Volvo has long been a champion for diversity and sustainability, aligning itself with the LGBTQIA+ community going back ...