Competing at the high end of frozen dinners and entrees, Uncle Ben’s is on the right track with Rice Bowls, which are ideal for a quick, no clean-up lunch or dinner. Uncle Ben’s Rice Bowls are ...

Rice bowls combine the current trend toward Asian flavors and freezer- to-microwave convenience. No wonder they're proliferating in supermarket freezer cases. They're single-serving stir-frys -- a ...

New product launches are rare at Houston-based Uncle Ben’s, though in early 1980s the firm trotted out its first frozen item, rice reformulated french fries called Sun Crisp Fries. These fries ...

The Uncle Ben's products in the deal are a range of jars of sauces and pouches of ready-cooked rice, which Iceland currently has on offer for £1 down from £1.75. And the frozen food specialist ...

The Twitter profile still has Uncle Ben's with the old logo as its photo. The bright orange boxed rice brand officially has a new name: Ben's Original. After several weeks of listening to ...

The brand formerly known as Uncle Ben's just relaunched with a new name — Ben's Original — and new packaging, and the company's products are already showing up in stores across the country.

We’re only two episodes into the show, but I am side-eying the vagueness around Uncle Ben and will keep an eye out for any further Ben mentions that confirm or deny my theory.

Lately there has been a push for brands to be more inclusive, and it appears that Uncle Ben’s Rice is keeping up with the times by changing the name of the product to Ben’s Original.

Mars has announced it is time for the Uncle Ben brand to “evolve.” The brand is reportedly named for a Houston rice farmer, who never had any involvement with the company. The image of Uncle ...