Fear of God Athletics—the Jerry Lorenzo-led label's ongoing partnership with Adidas—has been building steam in recent months.

The adidas x Fear of God Athletics Trainer “Night Brown” colorway will appear in stores in Summer 2025 with a price tag of $250 USD.

The Fear of God Athletics brand was supposed to be a huge deal. The Yeezy partnership had broken down, Adidas’s soccer-inspired shoes — like the Gazelle and Samba — had taken off, and Jerry Lorenzo ...

If we do not, then we will have only a partial vision of who God truly is. If we do not cultivate the fear of the Lord, then we will never have the proper relationship with God that we are made ...

Just last month, Fear of God ESSENTIALS announced its first drop of the brand’s NBA and WNBA collection just prior to the ...

The partnership aims to create merchandise that connects with fans while maintaining Fear of God's design principles ...

Fear of God officially arrives in the city with its own Fear of God Residence, celebrating the brand’s ethos as well as introducing the world and the fashion community to its new partnership ...

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, has proven himself to be one of the most innovative and provocative designers in the footwear industry.