Cracker Barrel faced backlash after revealing its new text-only brand logo on Tuesday in the wake of a controversial modern restaurant remodel earlier this month.

Cracker Barrel's new logo for 2025 has been unveiled as part of its 'All the More' rebrand. Discover the details behind the major change, from the new design to what it means for the iconic brand's future.

"Anchored in Cracker Barrel’s signature gold and brown tones, the updated visuals will appear across menus and marketing collateral, including the fifth evolution of the brand’s logo, which is now rooted even more closely to the iconic barrel shape and word mark that started it all," the company said in its announcement.