Taylor Swift broke the internet at Sunday's Grammy Awards when she dropped the bombshell that she would be releasing a new album—but now she is being mocked for its logo. "I know that the way ...

One fan hinted at a Swift lift for the Chiefs, backed by Swifties who may be tuning into Sunday football for the first time in their lives. Chiefs fans love the idea of Taylor Swift supporting ...

The Taylor Swift effect drove sales for small businesses all summer long, and now it’s helped an entrepreneur score a licensing deal with the National Football League. On Wednesday Kristin ...

The phenomenon dubbed the "TSwift Lift," attributes an increase in a region's gross domestic product to Taylor Swift's concerts, which has taken the county by storm for most of the past six days.

Travis Kelce brought Taylor Swift to new heights during their Coachella ... in animated Disney classic The Lion King, in which Rafiki lifts baby Simba skyward. The couple have had a busy first ...

THE ‘SWIFT LIFT’: HOW TAYLOR SWIFT IS BOOSTING THE ECONOMY The 256-page book will carry a $39.99 price tag. The vinyl will run at $59.99, while the CD will cost $17.99. READ ON THE FOX ...

The phenomenal impact of the 'Swift Lift' is being seen by travel and tourism companies around the world - even when Taylor isn’t visiting the city in question. If you were in any doubt about ...