Pepsi is reaching for the stars in its latest effort to take on Sprite. Starry, a new lemon-lime soda, is rolling out to grocery and convenience stores this week. It’s replacing Sierra Mist, a ...

Although Sierra Mist was one of the most popular sodas in the U.S., boasting $1 billion in annual sales in 2021, Sprite’s popularity severely outpaced the soda. With $6 billion in sales and a ...

PepsiCo is replacing Sierra Mist with Starry, a new lemon-lime soda. Starry has a "more balanced, cleaner, crisp finish than Sierra Mist," a spokesperson told Insider. The beverage serves as a ...

Enter Starry, in 2023, a flashy new competitor that is giving Sprite and 7-Up a run for their money. The new lemon-lime soda from PepsiCo will be replacing Sierra Mist on store shelves in the ...

Sierra Mist is being sidelined again. Pepsi's new contender in the lemon-lime soda wars is Starry. This is just the latest move by the beverage company to compete with Sprite, Coca-Cola's lemon ...

While few mourned Sierra Mist — the soda had captured only 0.1 percent of the soda-market share to Sprite’s 7 percent — Pepsi’s marketing campaign aimed to position Starry as a fresh-faced ...

Starry is replacing Sierra Mist, a brand that launched in 1999 and has seen struggles as Pepsi’s answer to Sprite. Based on Beverage Data provided to CNN , Sierra Mist had less than 1% of the ...

Starry Cranberry Blitz officially hits shelves on Nov. 4, where it will be sold in both 12-pack cans and 2-liter bottles at ...

PepsiCo products include Crush, Dr. Pepper, Mountain Dew, Gatorade and now Starry Lemon Lime soda. This is not the first time the lemon lime soda has gotten a rebranding for popularity reasons.

“its just sierra mist with corn syrup instead of sugar,” offered another. “Pepsi discontinued Sierra Mist for 2023 hoping starry with be the new gen z soda brand,” speculated a third.

Pepsi is reaching for the stars in its latest effort to take on Sprite. Starry, a new lemon-lime soda, is rolling out to grocery and convenience stores this week. It’s replacing Sierra Mist, a ...