The campaign, which features a fan-driven voting element, lets audiences decide which social media star will make the final cut for Doritos' big-game spot. Mahomes Leads the Fun with a Viral Post ...

COLUMBUS, Ohio (WCMH) — While one Ohio native celebrated winning Doritos’ Crash the Super Bowl ad contest, another director in the Buckeye State began planning his next entry for 2026.

Snack fans queued outside a supermarket in the hope of winning up to £10,000 - by finding special packs containing rare square Doritos.