Rapper Snoop Dogg's spirits brand, Gin & Juice by Dre and Snoop, is sponsoring the Arizona Bowl and will become the first alcohol brand to sponsor a college football bowl game.

The Campa Cola IPL sponsorship deal comes at a time when the early onset of summer has heightened interest in advertising ...

Owned by LVMH, Moët & Chandon will make its return as the contest’s drink supplier, succeeding Italian sparkling winemaker ...

Jeb Burton’s Lewis Hamilton-linked Ferrari sponsor returns for 2025, fueling his NASCAR Xfinity Series run with Celsius ...

The Step Up star was filmed barging into the Welsh giants' dressing room revealing to the players that McElhenney and Reynolds are unhappy with their celebrations before sipping the sponsor drink.

The sponsorship agreement also provides for product placement of CWENCH Hydration™ as the sports drink provided to players and coaches/trainers, in addition to Spoken Nutrition nutraceutical ...