One of my all-time favorite posts on the Social Media Contractors blog is by one of our editors ... are they using ethos (credibility), pathos (emotional appeal), or logos (statistical facts or ...

Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on storefronts. Social media users react to Walmart's logo redesign Walmart's new branding has ...

Broadly, the internet’s reaction veers between rage and bemusement at the new Walmart logo—but this launch is an interesting case study about social media ... life with a modern, custom ...