But all that confectionary info hasn’t taught us yet how Smarties, a British sweeties staple, got their name ― after all, nobody eats them to get cleverer. And the chocolate is much older than ...

NEW YORK, April 7, 2025 /PRNewswire/ -- The 2025 SMARTIES™ Awards are now open for entries, inviting brands, agencies, and marketers who are redefining the marketing landscape through innovation ...

For others, it's a cause of anxiety due to allergy issues which Smarties understands. That's why I knew I had to cover the brand's Halloween campaign for 2024: Sweet Switch. The campaign is simple ...

The difference was the value Nestlé put on Rowntree's brands, and their intangible benefits and added values. Smarties is one of those brands. It has a very special status with most consumers, being ...

BANGKOK, March 31, 2025 /PRNewswire/ -- MMA Global APAC proudly unveils the SMARTIES™ Thailand 2025, the premier national marketing awards program recognizing groundbreaking brands, agencies, and ...

NEW YORK, April 7, 2025 /PRNewswire/ -- The 2025 SMARTIES™ Awards are now open for entries, inviting brands, agencies, and marketers who are redefining the marketing landscape through innovation and ...