Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Roblox is bringing real world shopping to its digital in-game experience. Check out this piece to know all about what is ...

Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping ...

Roblox's stock surges on growth and cash flow improvements, but slowing growth and cost concerns may pressure valuation.

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...