Now the company is launching a line of toys based on characters from those user-generated games. Toys are a risky business. But San Mateo, Calif.-based Roblox has a growing user base.

Roblox said creators of its most popular games can earn more than $50,000 per month from the sale of items used within the games. Those items generated about $121.2 million in revenue last year ...

Those into the jumpscare genre on Roblox would know that most of it is run by games focused on the SCP Foundation, an organization created to Secure, Contain, and Protect certain creatures and entitie ...

Those responsible for the initial design of the characters in question will be able to earn royalties from toy sales. “We’re taking user-driven content principles of Roblox and moving them into the ...