Dive Brief: Extending its brand into the metaverse, West Elm has launched West Elm Home Design, a virtual environment within the international gaming platform Roblox, the retailer announced on Tuesday ...

Opening the secret room (Image via Roblox) The secret room is located at the end of the hallway in the therapy center. Simply walk across the hall you see upon entering the building until you ...

Trendline The latest digital and innovation trends in retail Dive Insight: West Elm is getting in on the metaverse action to let Roblox users express themselves with the brand’s furniture and decor.