With an average of 77.7 million daily active users in the first quarter of 2024, Roblox is an interactive platform too good for just about any brand to pass up. Stephanie Latham, VP of global ...

Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

Why Roblox, Why Now While many platforms offer reach, Roblox offers something more rare: depth. “The goal for brands is no longer just to be seen by millions of potential consumers.

“The Brands Experience,” developed with creative studio Sawhorse, features case studies based on immersive Roblox campaigns from Walmart, Adidas, Universal Pictures and Paris Hilton's 11:11 ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

Offering exclusive benefits and rewards can help business owners enhance their brand loyalty, and using video game platforms like Roblox to leverage rewards is one way to do so. Roblox ...