Reverse ETL tools focus on customer data and are best used for solving problems that require combining data across your websites, digital products, and any cloud applications you use.

Moving from OBIE, a 15 year old reporting tool, to PowerBI is about a two-to-three year project.” The company has a bigger presence on the Azure cloud than any other, so Azure Data Factory, or ADF, is ...

A new category called "reverse ETL" is emerging as startups race to fill a gap created by Snowflake. Investors are surprised at the growth in the space, which includes one firm with $10M in ARR ...

Census, the leading data activation and reverse ETL platform, today unveiled Census Embedded, a breakthrough developer-first offering designed to simp ...

Tools to trust As CDPs and alternatives like reverse ETL continue to evolve and new software enters the hype cycle, consider the long game. Explore a solution that will allow your organization to ...

We’re also providing reverse ETL capabilities, which you can think of as a syncing back out of the data warehouse into all of the tools in that marketing and analytics stack, regardless of the ...

Fivetran said that with the acquisition of Census and its Reverse ETL platform, the company “now enables governed data movement in every direction across all major warehouses, data lakes, and ...

The company helped pioneer the Reverse ETL — which stands for extract, transform and load — methodology that allows businesses to move data from centralized storage back into tools such as ...

Databricks, AWS and Google Cloud are among the top ETL tools for seamless data integration. ... Reverse ETL: Send transformed data back to your applications to benefit from the insights.

Census, provider of the Data Activation platform that syncs customer data from data warehouses to key business tools, announced a new integration and partnership with Datadog, the monitoring and ...

Between CDPs And Reverse ETLs, Brands Have A Tough Decision To Make. BY AdExchanger Guest Columnist // February 3rd, 2023. As brands continue to explore what customer data platforms (CDPs) are and how ...