By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 hours 43 min ago By Ad Age Staff - 9 months ago ...

This month, sportswear brand Puma signalled a bold strategic shift in its advertising approach with the launch of a global ...

Today, Puma has unveiled its most “ambitious” campaign ... The new vision for the sportswear brand, which comes from ad agency Adam&EveDBB, embraces sport as a means of self-expression ...

The launch also highlights PUMA’s latest footwear models, the Deviate Nitro 3 and Foreverrun Nitro 2, as the ultimate tools ...

Puma's largest global campaign to date wants to reach young people and stand out in the competitive sportswear market.

Puma has unveiled its new brand campaign, ‘Go Wild,’ which emphasizes the joy of running. The work is the brand’s largest marketing investment to date and marks the debut of a renewed brand ...

Using Nvidia’s AI hubs to create the spot, Monks leveraged the chip giant’s Cosmo video model, as well as one of Runway’s models. The effort also used Flux for image generation and Meta’s Llama model ...

Sports company PUMA has launched its biggest global campaign to date, "Go wild", marking an evolution its brand identity with an aim to reinforce its commitment to redefining the game, and setting the ...

Puma’s Go Wild campaign by adam&eveDDB is all about stimulating endorphins – complete with an unlikely soundtrack ...