The last time we wrote about a Google logo update was back in September 1, 2015. That change was more radical, shifting from serif lettering to ...

Google is set to update its iconic 'G' icon, marking the first change in nearly 10 years since its last significant logo update in 2015.

A strong brand experience is the result of carefully orchestrating every interaction a customer has with the brand.

The UK’s largest consumer voted award, Product of the Year, is back with a bold brand refresh and is calling for new categories as entries open for 2026.

The updated "G" logo has a gradient effect now, which could be an attempt to better sync design with the company's AI products.