Leah Ingram Real Sophisticated Consumer on MSN4h
The Lowdown on Private Label Store Brands
Have you ever wondered who makes private label store brands? And did you wonder if these non-name brands were worth buying?
As growth continues for private label, it will likely require more aggressive investment from large- and mid-size retail grocers in innovation, promotion and expansion, according to Circana’s US ...
Consumer concerns on the economy continue to grow, creating an opportunity for private label brands and a challenge for branded CPG companies Consumer appetite for private-label products remains ...