Lights, camera, product placement! We've all seen those moments in movies where a character takes a sip of a suspiciously ...
With more and more companies wanting to integrate their products into the lives of celebrities, now seems like a good time to take a closer look at celebrity product placement. Here are three common ...
The only reason Reese's Pieces got the lucrative product placement in the first place was because M&Ms had already refused the filmmakers permission to use its product in the film. This wouldn't ...
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
Following is a transcript of the video. Narrator: Netflix says it doesn't let brands pay for product placement. So how do you explain this? JJ: You guys see that? That's the Malibu 24 MXZ ...
The lines between ads and content begin to blur across TikTok so seamlessly that for brands, it can feel like product placement in an always-on, personalized TV channel. Audiences are more engaged ...
It is a magical work of product placement that's so inappropriate and out-of-place that it actually works. SEE ALSO: 'Final Fantasy' star Lightning will be the new face of Louis Vuitton next year ...