The changes were announced at the 2023 SEMA Show in Las Vegas. The logo change comes as the company, which distributes the Lexani, Lionhart and Rolling Big Power tire brands, concludes its 40th ...

it would boost car and tire sales. The black and red "B" symbolizes the Bridgestone brand. Conversely, the "C," with the "ontinental" tucked closely inside the opening of the letter, is known ...

The growing purchase cost of new tires has persuaded consumers to shop for more budget-friendly alternatives. It may be worth it to spend more money on expensive legacy tire brands like Goodyear ...