Perming, or permed hair, has usually been the top preference for those who desire massive curls and waves but do not want to style their hair each day. However, the secret lies in knowing how to ...

Few things are more fun than walking out of the salon with a fresh perm. You finally have those beautiful, curly strands that you’ve always wanted. But they don’t stay that way forever ...

Why Trust Us? Gen Z may have you believe that the 90's and 2000's are back in style, but recently a trend from the 80's has been making the rounds on TikTok: the perm. The perm hairstyle was ...

With everyone from Emma Stone and Julianne Hough, to Lola Kirke taking the perm plunge, we've had a bit of a hair revelation. Turns out those giant, frazzled corkscrew curls as seen on Whitney ...

And just like that: the bubble perm is back. From Bella Hadid to EmRata and Katie Holmes, it seems many with naturally straight hair can’t resist the nostalgic pull of the ’80s classic.