This week, Patrón is debuting a new additive-free marketing campaign that will run across digital, print, and out-of-home ...

Don't fret. Just wait for a Patrón ad to pop up; then you can order a bottle of tequila to drown your sorrows. Patrón announced this week that the tequila in the iconic stubby bottle has become ...

The tequila brand is using foot-traffic data collected from 12 million Foursquare users from the past three years in 100 cities and developing algorithms to sharpen its mobile advertising, according ...

‘Our Hands’ spotlights Patron’s authentic tequila production and the people behind the brand who put passion and care into the craft. It was shot at Hacienda Patron in the Highlands of ...

The song, “Gracias A La Vida,” will be the center of Patron’s new TV and digital ad spots, with a stripped-down acappella rendition performed by singer-songwriters Jessie Reyez, Amber Mark ...