This post originally appeared on The Basis Point: Reactions – in logo form – to We ️ NYC logo Yesterday, The Basis Point team was discussing the new We ️ NYC logo to replace the classic I ...

In the 1970s, graphic designer Milton Glaser brought a New York state tourism advertising campaign to life with his I NY logo, changing souvenir shops forever. About 50 years later, a new ad ...

Legendary design critic Steven Heller evaluates the new “We ️ NYC” logo, ... This Week’s Worth-It New York City Apartment Listings; Latest Stories. getting around May 23, 2025.

A reimagining of the ‘We ♥️ NYC’ logo by the artist Ryan McGinness. Read the story here. A PDF version of this document with embedded text is available at the link below: Original We NY ...

As the New York Times first reported, the city is introducing a new branding campaign that will look awfully familiar to anyone who has ever been to the Big Apple.The new logo in question? We ♥ ...

The city of New York has unveiled an updated version of the iconic “I Heart NY” logo, but native New Yorkers are less than happy about the rebrand.. On 20 March, a committee of elected ...

Most New Yorkers wouldn’t be caught dead wearing an I ️ NY shirt. But that doesn’t mean they won’t defend Milton Glaser’s logo to the death. The We ️ NYC campaign, which launched March 20, was meant ...