But that misreading also feeds the meme — because baby boomers failing to understand the point of OK boomer is, well, the point of OK boomer. Don’t get it twisted.

Memes are never built to last, and that includes "OK, boomer," despite its staggering popularity — it's now a punch line in a Super Bowl ad teaser trailer for Sabra hummus.

Whatever: No sooner do we—does one—become aware of a meme or a trend or a catchphrase than it is unofficially declared done, over, kaput; the shark is judged to have been well and truly jumped.

Meme History: From ‘OK Boomer’ onward, generational memes really hit home The idea that “parents just don’t understand” is not a new one. ... leveraging the ever-loved Doge meme. ...

Have you ever known one of those couples who somehow manage to ... 65,000 times and retweeted over 6,000 in a matter of days—others began adding their own takes on the “Babe are you OK?” meme.

If anyone ever said “OK Boomer” to me, I might have been flattered since I missed out on being in that age group, but now I know I am supposed to be insulted, or at least offended. I learned ...

The viral growth of the “OK Boomer” meme on social media can be traced to Gen Z musician @peterkuli’s remix OK Boomer, which he uploaded to TikTok in October 2019.

FOX Searchlight has filed an application to secure the trademark for "OK Boomer," the popular catchphrase being used to denigrate members of the generation born between 1946 and 1964.

Consider the “Ok boomer” meme officially dead: Fox has filed a trademark application to use the phrase as the premise of a TV show. FOX has filed a trademark application for "OK BOOMER." ...