Creative leaders praised the ad for its artistry and for putting women center stage in a male-dominated arena. Notably, Nike stood out for making a statement "while most brands are playing it safe ...

R/GA has completed its buyout from advertising holding company IPG, to once again be an independent company. After 23 years as part of advertising and marketing services holding company IPG, creative ...

Nike did not respond to press inquiries. Warm up on mobile Nike is running expandable ads with creative that reads, “Hyperwarm: Nike performance from the inside out.” When users click on the ...

The latest iterations of Wieden + Kennedy’s Play New campaign see the brand examine issues such as toxic masculinity and gender equality in sport (and life) Nike made a splash last month with a ...

If we want to play against men, we're nuts. And if we dream of equal opportunity, delusional," the voiceover in Nike's new ad, titled "Dream Crazier," begins. The empowering video -- which debuted ...

Nike manages to neatly swerve any controversy with its new ad, Footballverse. Created by Wieden + Kennedy Portland, it’s a clever nod to the current mania for the metaverse (fans can explore the ...

Nike is building up awareness and mobile sales for its products with a new advertising campaign that rewards consumers for using mobile applications. Nike?s mobile ads are running within SessionM?s ...

Nike, a sportswear brand, highlighted the double standards for women in sport by launching an ad with Serena Williams during the Oscars telling women to keep dreaming, and dream crazier.