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New Great British Railways logo to be unveiled in bid to ‘restore pride’ in railways
British Rail established branding across its network called the ‘Double Arrow’ logo, which can now be seen at stations to denote that national rail trains are operating there. The “Double Arrow” was ...
British Rail wasn’t all bad. Sixty years after the brand launched we should remember its marketing successes
The railways were nationalised under the 1947 Transport Act and managed by “British Railways”. Back in the 1950s, the railway ...