It’s no secret that even as Mylan hiked the price of its EpiPen anaphylaxis auto-injectors, it was also pouring millions into a new TV ad campaign. But new data shows that Mylan was pumping up ...

Mylan Pharmaceuticals has spent millions this year on television ads and celebrity testimonials that implicitly promote the EpiPen — without ever mentioning it by name. “Talk to your ...

The new face of Mylan’s latest ad campaign is blotchy and swollen. That’s because it’s the face of anaphylaxis. In the TV ad for the disease awareness campaign, a young woman with a peanut ...

Mylan increased its branded ad spending on the EpiPen by 357% over five years. During the same time the drugmaker hiked the price of the allergy auto-injector by 179%. Mylan spent $43 million on ...

Parker had been involved with an unbranded Mylan ad campaign about anaphylaxis, as her son has a severe peanut allergy. “I’m left disappointed, saddened and deeply concerned by Mylan’s ...

The Mylan ad features a young teen at a party who is breaking out in hives and gasping for air after eating a peanut butter brownie. It is one of several EpiPen commercials intended to raise ...

The television ads, which stop short of fear-mongering but ... a Trojan horse for generating demand for the product. Related: Mylan CEO's Pay Rose Over 600 Percent as EpiPen Price Rose 400 Percent ...

That amounts to about 13 percent of Mylan’s revenue, according to Gal. Bresch, who has called EpiPen her “baby,” has aggressively marketed the product through conventional ads and unbranded ...

CVS Health Thursday that it would start selling the generic version of a competitor to pharmaceutical giant Mylan's EpiPen, an injection for people having severe allergy reactions. The move comes ...

The Mylan ad features a young teen at a party who is breaking out in hives and gasping for air after eating a peanut butter brownie. It is one of several EpiPen commercials intended to raise ...