Thompson thought it would cure the symptoms of nervous exhaustion and act as a miracle medicine, but it seems that Moxie's ...

The festival, which began in 1982, celebrates Moxie soda, the official soft drink of Maine. Also read: Lisbon to celebrate 40 years of Moxie love at annual Moxie Festival This year’s celebration ...

Fans of Maine's state drink, a quirky soda called Moxie, are absorbing the news that it could be headed for the big time. This week, the Coca-Cola corporation announced it bought the rights to Moxie.

But when you're snapped up by one of the world's largest beverage companies, soda fans listen. Thanks to Coca-Cola, Moxie, the official soft drink of Maine (yes, that's a real thing) may be headed ...

“And that mystery is what Moxie is — it’s kind of this indescribable, indistinguishable mystery in your soda, and that’s kind of what makes you keep wanting some more, because you can’t ...

PORTLAND, Maine (AP) — Soft drink giant Coca-Cola announced on Tuesday it is acquiring Moxie, a long-lived and beloved New England soda brand that is the official state beverage of Maine.

Moxie is now mainly consumed in New England, where some like the concoction’s bittersweet taste, a product of the gentian root. Not a favorite of mine, but to each their own. Grapefruit soda isn ...

A fan favorite among the cars were the tiny trucks, which represented everything from Moxie soda to the state tree. For the Browns, however, the festival was about more than just the parade.

Since 1982 the festival and its bitter-soda roots have attracted crowds from across the country to participate in Moxie-themed events, swelling this town of about 10,000 residents. The mystical ...

While she thought the syrup paired well with her dish she “pled the fifth” when asked if she liked Moxie. “It’s distinctively different,” she said, quoting one of the divisive soda’s ...

Bonus points: Go all in on the Moxie theme by packing a can of Moxie soda – a time-honored Maine classic – on your hikes. Carey Kish of Mount Desert Island is the author of Beer Hiking New ...

PORTLAND, Maine (AP) — Soft drink giant Coca-Cola announced on Tuesday it is acquiring Moxie, a long-lived and beloved New England soda brand that is the official state beverage of Maine.