Humans assign value to brands. Brands represent wealth, strength, and yes, sex. We are our brands. And for some rhesus macaques in a lab, one brand, Adidas, represents monkey genitalia. You may ...

Primates are a group of mammals that includes humans and our close relatives, such as apes, monkeys and lemurs. Monkeys, such as capuchins and macaques; prosimians, like lemurs and tarsiers ...