Megaphone will help increase Spotify’s ad revenue. The market for podcast advertising is expected to grow at a rate of 14.7% to nearly $1 billion this year, ...

Spotify acquired Megaphone, a podcast hosting and ad insertion company, for $235 million. The deal gives Spotify data about competitors’ shows and could encourage networks to use Megaphone for ...

Spotify is acquiring podcast hosting service Megaphone in a deal worth $235 million. The merger will bring Spotify’s Streaming Ad Insertion technology to third-party podcasts for the first time.

Spotify is acquiring Megaphone as part of its larger plans launched two years ago to invest more in audio, not just music. The company’s podcast portfolio includes more than 1.9 million titles and ...

Spotify for Podcasters’ monetization program, placing automated ads in episodes, will now be available to more creators in more markets, including the US, the UK, and Australia.

Finally, Megaphone — Spotify’s enterprise podcast hosting platform — will gain a Spotify Audience Network Performance Dashboard that will display each podcast’s average CPM and a breakdown ...

Spotify’s US$235 million acquisition of podcast hosting and ad platform Megaphone on Tuesday (November 10) further tightens its grip on the growing podcast industry.. Over the past two years, Spotify ...

Spotify is targeting radio broadcasters with a product update that will make it easier to covert radio shows into on-demand podcasts. ... which was purchased by Spotify in 2021. Using Megaphone, ...

Beginning Thursday, Spotify’s “broadcast-to-podcast” technology will be fully integrated into Megaphone, the podcast ad tech and hosting platform that Spotify acquired in late 2020.

Spotify also plans to improve the product over time. Play counts will be reflected across the Spotify app and in the Spotify for Creators and Megaphone dashboards “starting this week,” the ...

Check out the latest episodes of The Show Before the Show, MiLB.com's official podcast. A segment rundown is listed below, in ...