Despite having a "vegetal, grassy" flavour that's "almost as divisive as Marmite", said Fiona Embleton in Glamour, matcha is rapidly becoming Gen Z's beverage of the moment. Zendaya and Dua Lipa ...

If you love sipping on green tea for its myriad skincare and health benefits, then wait till you hear about the beauty benefits of matcha. Happen to witness a rise in the business for almost 2 ...