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When Maaza started sporting a silver label a few years ago, a curious Ashwini Deshpande, co-founder and director, Elephant Design, took note as she thought it was quite a departure from the category.
Maaza - a mango-based drink popular among millions of Indians for decades - has joined the elite club of brands that boasts of billion dollar revenues. Conceptualised and developed in India, now ...
A new television commercial released two weeks ago showed everyday people celebrating their small wins with a drink. There were no visuals of celebrities languorously enjoying the juice flowing ...
Coca-Cola India has roped in Bollywood actors Varun Dhawan and Gulshan Grover for its latest ad campaign for Maaza, its mango drink. Also, the company has decided to revamp Maazas ...
Maaza, Coca-Cola India’s homegrown mango drink, has unveiled a new campaign which resonates with the company’s aim of inspiring social connections and bringing loved ones together. With this ...