News

SHOPPERS are rushing to stores to get their hands on a brand new Lynx fragrance they say "smells amazing". The iconic brand has unveiled a new body wash and spray, which some customers claim bear ...
Another one is that I 100% back that Lynx (in particular, Lynx Africa) smells amazing. Now, I know as we’ve grown up, other, more “mature” scents have come our way. But there’s just ...
But fragrance isn’t just for the boys: shepherds are using Lynx to confuse ewes, who use smell to recognize their own offspring, into nurturing orphan lambs. “I always go for Lynx Africa ...
It developed Lynx A.I. Body Spray — a “next-generation” smell that combines a blend of sage and mint, with marine, apple and citrus. Brand manager Josh Plimmer said: “Lynx has always been ...
Lynx is on a mission to win over flocks of Gen Z men who are new to its Africa fragrance with a £13m marketing push. Charging through TV, broadcast video-on-demand and cinema, as well as YouTube ...
Here, he dissects a taboo-tickling campaign from Lynx addressing private parts and lingering smells. A couple of months ago, Unilever deodorant brand Lynx (Axe in some markets) launched a rather ...
pits Lynx directly against the premium Fine Fragrance sector. The platform 'Smell Finer Than The Finest Fragrances' includes a line up of accessible and high-end scents for men. The range of ...
Unilever is bringing a touch of theatre to personal care aisles, as it rolls out an interactive feature to promote the recently added Lynx Fine Fragrance Collection for men. The new activation ...
Lynx says its new scent Black Vanilla has proved ... Emerald Sage and Copper Santal – each scent has been crafted to smell as fine as a cologne, with the protection of a deodorant.
Lynx Africa – a body spray marketed to men – has divided opinion online after the suggestion was made that it actually “smells good” and the hate it attracted was unjustified.