WASHINGTON (AP) – Beef is what s for dinner. Pork is the other white meat. Now, sheep producers have an advertising slogan they hope will get consumers to eat more lamb: Meat Lovers Know.

Most of the confusion is due to decades of marketing, like the slogan "Pork. The Other White Meat." which famously made its rounds across the nation in the '90s.

WASHINGTON - Wyoming rancher Frank Moore hopes that the phrase "Meat Lovers Know" gives consumers a hankering for lamb in the same way "Pork, the Other White Meat" and "Beef, ...

It's simple, really. It's not about flavour or fat content at all. If lamb wants to find its way into more American mouths, it just needs to get onto the promotional bandwagon, toot its own horn ...

Metro Phoenix is having a Chinese food boom, including Chubby Skewers, a trendy Chinese street food restaurant where you can ...

But the quote most readily associated with the meat these days is "mutton dressed as lamb" - a slogan that sums up the modern view as the dish being an inferior substitute for ... the meat must be ...

Posters hung on grocers' walls featured slogans like “make it stretch” and “share the meat.” Consumers were having none of it and continued frying up steaks.

This year's lamb ad mocks the overuse of the term "un-Australian" The annual campaign from Meat and Livestock Australia aims to increase lamb sales Farmers say prices for quality lamb remain ...

MEAT and Livestock Australia is this year touting lamb as “too easy” through its annual spring lamb marketing campaign. Read the Paper Tributes.

They were just getting meat for their barbecue.” The men were taken to the police station in nearby Fáskrúðsfjörður, where they admitted stealing and killing the lamb.