Popular Labubu blind boxes offer six possible designs — and a chance at a “secret” variant. Pop Mart advertises that buyers have a 1-in-72 chance of unboxing these coveted versions.

Labubu dolls are a viral phenomenon – an organic product of ‘cool China’. EPA/JESSICA LEE. The niche designer toy has since spiralled into a multi billion-dollar obsession. Plushies sell out ...

Labubus are a global sensation — sparking long lines outside toy stores, selling out online within minutes, and listing for double or triple their original price on resale markets. Here's why.

Part of Labubu’s initial appeal was formed by Pop Mart’s blind-box strategy. The brand gained recognition for selling sealed packages containing collectible figures from a specific series.

Labubu figures and dolls are seen on display at a Pop Mart store on June 9, 2025 in Shanghai, China. From Southeast Asia and Europe to the United States and the Middle East, Labubu - the beloved ...

Labubu has been carving its niche in a very interesting way since going viral all over the world. You’d think the plush keychain fashion craze would have a rapidly expiring shelf life, but it ...

Gremlins. Trolls. Furbys. Labubu. The must-have celebrity accessory for the summer is an ugly-cute furry little goblin thing hanging off of Birkins.

Labubu is a little doll in fleecy, bunny-eared onesies whose coffee-bean eyes hover above a serrated row of smiling teeth. Ostensibly an elf, the creature is either cute or creepy, depending on ...

A mischievous, toothy monster named Labubu has transformed Pop Mart CEO Wang Ning into China's youngest top-10 billionaire, skyrocketing his net worth to an astonishing $22.7 billion.

Popular Labubu blind boxes offer six possible designs — and a chance at a “secret” variant. Pop Mart advertises that buyers have a 1-in-72 chance of unboxing these coveted versions.