Global head of brand and creative Andre Le Masurier has led an overhaul of the brand from within, clarifying its identity and ...

Microsoft Security has unveiled a slick new rebrand, taking a unique human approach to cyber protection. Avoiding cliched ...

“There’s a reason behind it. Most of these brands want to look secure, but you don’t need to be bland to feel trustworthy. By prioritising feeling safe they all feel the same.” Koto leaned into a ...

A new pair of custom fonts finally tie Amazon products and services together, as part of a global refresh by the design agency Koto.

It's all so predictable. Every time the internet focuses in on yet another rebranding catastrophe, certain voices on social ...

this Disrupt 2023 Breakout session from brand and digital agency Koto covered why brand is the most under-leveraged asset class in tech, and how to utilize it for building a competitive ...

to not lose the essence of the existing brand. The end result comes off the back of a two-year collaboration with Koto, which saw the studio introduce a new franchise logo, a masterbrand identity and ...

Created by branding agency Koto, Amazon's new global brand identity is shaped by its revitalised logo – the first new design in 20 years. Symbolising its diverse offerings spanning from A to Z ...

The update included unifying the graphic identity across more than 50 sub-brands Similar to a recent branding update by Walmart, Koto and Amazon XCM took a subtle approach to updating the brand's ...

WestBridge has made an investment in creative agency Koto. Koto is a creative agency that provides integrated brand strategy, identity and digital implementation services to companies across tech ...

Nau says that the previous blue represented the brand for seven years but its “muted tone” no longer matched up with their offering and personality. While Koto provided initial concepts for a number ...

Brand and digital studio Koto unveils a new brand for the Microsoft Copilot+ PC range, representing a significant leap in Microsoft’s continuous category leadership in AI. Rooted in the mission ...