The couple held the trademark to the Burger King name and wanted to stand their ground. While the Hoots ultimately won the case, it really wasn’t a total win. Classic Chicago Magazine explained ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Of the 258 burgers sampled, four had some unusual ingredients. Three of them contained rat DNA, and one even had a little bit of human DNA, either from skin, fingernail or hair. SEE ALSO ...