'Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

But according to the Coca-Cola Company, its famous logo dates back to the very beginning of the brand itself. Over 130 years ago, Coca-Cola was sold in barrels at American drug stores and pharmacies.

16:34, 17 Oct 2024 Updated 16:35, 17 Oct 2024 Coca-Cola bottles (Image: Getty Images North America) ...

Not many brands can claim to have serious cultural clout, and even fewer have a history of cropping up in literary classics. So Coca-Cola's latest campaign can't help but bring to mind the phrase ...

Take the Coke logo, for example. Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness.

Bookmark Comments By Ethan Evans 17:00, Sun, Jul 20, 2025 There's a hidden message in the Coca Cola logo (Image: NurPhoto, NurPhoto via Getty Images) ...

While the ad’s execution is sophisticated, it's not a departure from Coca-Cola’s long-standing brand strategy, said some industry players MARKETING-INTERACTIVE spoke to.

We all recognize that iconic logo, but it wasn't always a classic cherry color. Here’s the real reason why the Coca-Cola logo is red.

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...