His comments come after Hovis announced its pre-tax losses had narrowed from £28.6m to £3.6m in the 53 weeks to September 30, 2023, compared to the previous 38 weeks to September 24, 2022.

Hovis Seed Sensations Loaf. Hovis Seed Sensations costs £1.95 for 800g from Sainsbury's, which works out to 24p per 100g. This 'portrait' loaf had a six day shelf life.

British bakery brand, Hovis, has launched Simply White, a budget loaf of bread targeted at consumers hit by the cost-of-living crisis. A spokesperson for Hovis told FoodBev, “Here at Hovis we ...

Paul Molyneux, the technical director of RHM, Hovis’s parent company, refused to reveal details about how the new loaf was produced but said the secret lay in the baking process. “It’s to do with ...

Hovis is holding bread prices largely firm this year after hikes of up to 30% in the aftermath of Russia’s war in Ukraine as wheat and energy costs were sent soaring, the company says.

Asda and Tesco, two of the UK’s largest supermarket chains, have rebuffed Hovis’ new premium “Best of Both” loaf. Asda believes the product, which claims to have all the nutritional and health ...

The cost of a loaf of Hovis bread is set to remain largely steady this year after prices were hiked by almost a third in the aftermath of Russia‘s invasion of Ukraine, it has been confirmed. Chief ...

Hovis Seed Sensations costs £1.95 for 800g from Sainsbury's, which works out to 24p per 100g. This 'portrait' loaf had a six day shelf life. This loaf is made with 13% seeds including toasted ...

I picked up seeded loaves from Asda, Tesco, M&S, Aldi, Lidl and Sainsbury's and was surprised by new favourite ...