Hostess is introducing a new brand platform and accompanying marketing campaign on the tails of a visual identity overhaul last year, per news shared with Marketing Dive. “Speakie Snackie” centers on ...

Megan Clarken, CEO at Criteo (NASDAQ: CRTO), joins to discuss her company, ad tech, and outlook for the industry. Hosted by Paul Sweeney and Matt Miller. Sep 11, 2023 ...

Hostess, the maker of Donettes, Twinkies, Cupcakes and Ding Dongs, is getting a new look with updated packaging and logos as J.M. Smucker Co. attempts to fuel the brand’s growth by attracting ...

Dive Insight: Hostess joins a fleet of packaged foods brand refreshes that come in response to changing consumer tastes and the chase for young shoppers in the Gen Z and millennial age range. J.M.

Hostess, the maker of Twinkies and Ho Hos, is being purchased by J.M. Smucker in a $5.6 billion deal. The two companies announced the transaction Monday, with the jelly maker saying that the ...