A longtime leader in the ultraluxury golf equipment category, Honma Golf has delivered some of golf’s most lavish products that hover in the thousands — not hundreds of dollars — per club.

Speed is accentuated with Honma Golf's latest complete set of clubs, the T//World GS — the GS standing for gain speed. The GS line replaces the T//World XP-1 line and was designed for players ...

Honma’s Beres line of clubs is known for helping those possessing slower swing speeds as well as having deep pockets—in other words, ultra-premium clubs for those seeking the golf-equipment ...

The worst kept equipment secret in golf has been made official. Months after putting a competing manufacturer’s clubs in play, Justin Rose has split from Honma. The two sides confirmed the news ...

Honma Golf rolled out its mobile fitting centers in summer 2020 to help increase the brand's exposure / Photo: Honma Golf When I tee the ball up, I make sure to align it with the sensors of a ...

Honma Golf Video Company President Norio Ogawa explains how a small Japanese firm is able to compete with some of the biggest names in the business: "Within the domestic market, we have our own ...

Justin Rose was officially unveiled as the centerpiece of Honma Golf’s Tour staff on Tuesday, but there’s a good chance he won’t be the company’s only signing. Rumors have been circulating ...