H&M’s goal is “improving what makes the biggest difference for the customer and removing what doesn’t,” CEO Daniel Ervér said ...

H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive ...

Hennes & Mauritz AB sales growth continued to disappoint even as Chief Executive Officer Daniel Erver’s turnaround strategy ...

The Swedish fast-fashion group made modest gains, with the timing of Black Friday weighing on results in the key fiscal period ended Nov. 30, 2024.

H&M's CEO Daniel Erver emphasizes the need for trendier and higher-quality fashion to compete with brands like Zara and Shein ...

Ervér, who joined H&M as a summer trainee in 2005, took over from its longtime CEO, Helena Helmersson, last year. At the time, H&M had been struggling: It was losing ground to the likes of Zara ...

H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive fast-fashion sector, its CEO Daniel Erver told Reuters. In his first year as ...

H&M CEO Daniel Erver emphasizes the need to enhance quality and trendiness of their clothing to stay competitive in the fast-fashion market. The retailer is investing in marketing strategies ...