One brand that makes consistently good K-Cups is Green Mountain, so we decided to taste and rank a wide assortment of their ...

In early February Coca-Cola and Green Mountain coffee joined forces, entering a 10-year agreement to develop Coke products for the Keurig Cold. United they brand, but divided they trade.

I changed my opinion on Sonic's coffee as I kept drinking it I expected to enjoy this option, as Sonic's Green Mountain coffee is a mild blend, and I have tried the same brand's pods before.

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Eisenmann, Thomas R., Shikhar Ghosh, and James K. Sebenius. "Keurig: Confidential Information for Negotiation with Green Mountain Coffee Roasters." Harvard Business School Case 812-102, December 2011.