The “Got Milk?” tagline became as popular as “Just Do It.” But did it really convince people back in the 1990s to drink more milk? Uncover the history of this iconic marketing campaign here.

The first "Got milk?" commercial was more of a cinematic experience than an advertisement. Directed by a young, ...

The pro-milk agenda made its first foray into Gen Z influencer territory in 2019, when Dairy Management Inc. began working with YouTube Goliath MrBeast to promote the National Dairy Checkoff’s # ...