Alec Baldwin hilariously gets schooled by his 11-year-old daughter Carmen as she attempts to teach him "gen alpha slang" in ...
Older Gen Alpha consumers between the ages of 9 and 13 like to shop and influence purchases, with 68% owning a luxury product ...
Kidney Bean Emoji 🫘 The once humble bean is a derogatory slur on women, or, used to identify as an incel. The show also ...
Experts have often said that Gen Alpha is not a mini version of Gen Z; now, new research is showing that marketers have their ...
“Gen Alpha: A cohort of influential tweens” unveils the generation’s preferences that will reshape marketing for beauty, financial services, auto, luxury, and food brands Marketing ...
Two new reports from adland research teams this week offer handy snapshots of some of the key trends and consumer behaviours ...
In many ways, Evereden is filling an important gap in the market for age-appropriate beauty products for young girls. It’s a ...
NEW YORK--(BUSINESS WIRE)--Marketing transformation leader Razorfish announced its third piece of research examining the next generation of future consumers: Gen Alpha. The group has been ...