One of the questions I’m asked most in my work is what distinguishes Generation Z from older generations – millennials, Gen X and boomers? The most obvious answer is Gen Z are the first true ...

American food, like loaded fries, was the most popular cuisine Gen Z wanted to influence their food, followed by African-inspired dishes and Chinese food. “We’re aware that tastes are evolving ...

Gen Z Brits are turning their backs on British sandwich classics like ham and mustard and cheese and onion in favour of 'fancy' fillings like avocado, olives and continental cheese. Popular bread ...

THREE quarters of Gen Z adults will ditch a main meal in favour of multiple starters when eating out, a poll has revealed. Over half (53 per cent) of those aged 18 to 28 prefer this pick-and-mix ...

However, we have conducted research that paints a very different picture of gen z's tendency towards dictatorship. Media reports about the Channel 4 research claimed over half of gen Z in Britain ...

However, we have conducted research that paints a very different picture of gen z’s tendency towards dictatorship. The study actually asked 13-to-27-year-olds whether they agreed that “the UK ...

However, we have conducted research that paints a very different picture of gen z’s tendency towards dictatorship. Media reports about the Channel 4 research claimed over half of gen Z in Britain ...